Our aim is to inspire the next generation of champions and improve the standard of track & field athletics coaching in the UAE.

To ensure we achieve our aims we have created a track & field athletics performance pathway. This pathway is designed to take a child from a grassroots level to a more advanced elite level within athletics. There are 6 main stages to our pathway.

British Olympic Athletes in the UAE

STAGE 1: As part of our programme we exclusively work with British Olympic / Team GB athletes who visit Dubai to coach on both our in school, and after school programmes. These inspirational role models are the key to ensuring the coaching we deliver is truly world class.

Athletics CPD for Teachers

Our athletics CPD, in partnership with DXBPE ensures that teachers regularly practice & develop their skills in a range of different athletics disciplines. All our courses are UK CPD accredited and are delivered by UK Athletics accredited coaches.

Athletics In School

Our in school programme brings the British Olympic / Team GB athletes to your doorstep. By working closely with schools we can ensure that students get the best coaching, in a friendly school environment.

ESM Athletics Club

Our partnership with ESM has opened the door to quality athletics coaching in the UAE. ESM Athletics, powered by Athletes In Schools is the UAE’s premium athletics academy delivering track & field athletics from its home GEMS World Academy.

Great Britain Athletics Camps

Our Great Britain Athletics Camps are designed for the serious athletes. Our jam packed track & field programme introduces athletes to the level at which professionals train. This is high intensity, high impact athletics designed to help athletes achieve their goals.

Athletics Competitions

Our Super Six multi events series is designed to give young athletes the opportunity to try different events in a fun, yet competitive environment. We will be running events on a monthly basis with the aim to run 6 events over the year.

AIS Athletics Values

Whether we are coaching Olympic champions or grassroots athletics, our core values remain the same. It’s upon these core values we have managed to build lasting relationships or trust with schools, parents and athletes.

We are committed to making a difference and inspiring the next generation of champions within the UAE. How we do this is no secret. We are defined by our values:


We believe in our coaches. We give them room to breathe and allow them to adapt their unique coaching styles to our programmes. We monitor progression and give constructive feedback.


We are invested in the success of others, we treat each other with respect and kindness, and we work diligently to inspire others.


We share a passion for impacting the lives of those around us. Sometimes that means speaking up and other times that means stepping aside to create space for other voices. We recognize that we do not have all the answers, and we sometimes look to more experienced event specialists to take the lead.


We recognize that how we coach and how we collaborate with others is just as important as what we are seeking to accomplish. We remain focused on the plan.


We welcome all athletes of all abilities. Everyone has to start somewhere, and we understand that sometimes all athletes need is to feel part of a team. This is where the magic starts.


We roll up our sleeves, work hard, and focus on what giving back to our athletes, rather than what we are gaining ourselves. When we find success, we remember and support all making sure the path is clear for future success.


We have a fearless mindset. We are not afraid to make a difference, share ideas, and pass on our years of experience. Likewise we can also admit when we don’t know the answers. It’s important to work together.


We dare to be different. We dare to dream and we instill this confidence in others. Unconventional ideas and new perspectives are why we’re here. We are willing to make changes and try new coaching methods that we believe will compliment our tried and tested methods.